Effective 1 Sept 2026
These terms apply to the website and services of Hong Kong AI Film Market (the “Market”). By creating an account or using the Market you agree to them.
The Market is an online venue for licensing AI-native audiovisual works: rights holders list works and the rights on offer; verified buyers screen, make offers and obtain licences.
Licence agreements are made between the rights holder and the buyer. The Market provides review, matching, signing, payment collection, delivery and settlement workflows and records, and is not a party to the licence.
Registration details must be accurate, complete and kept up to date. An account is for you or the people your organisation authorises, and you are responsible for activity under it.
Buyers must be verified before seeing prices, screening and making offers; rights holders before listing; festivals before managing lists. Documents are reviewed by Market Operations, and the Market may refuse, suspend or close accounts that provide false information.
Rights holders warrant that they hold full and valid authority over each work and the rights listed, including AI-generated material, source material, music, likeness and voice used in it, and that the work infringes no third-party rights and complies with applicable law.
AI disclosures must be accurate. Works are listed after review by the Market, which may pause or remove a listing where information proves inaccurate or rights are contested.
Selections and awards claimed through Fast Track must be genuine. A claim takes effect once matched to an imported list or verified by Market Operations; false claims lose the laurel and the related benefits.
Names of accepted sources are factual references. Only organisations marked “Signed source” have an agreement with the Market.
An offer stays open for 14 days and lapses if not accepted. When terms are accepted the system generates a formal contract stating the title, window, territory, term, exclusivity, licence fee, commission and acceptance period.
Authorised signatories of both parties sign the memo online and warrant that they may bind their organisation. Where the memo and these terms differ, the memo prevails.
Standard submissions carry a US49 review fee; verified award benefits may waive it. Standard commission is 15%, with a US50 minimum capped at the licence fee; the portion above US50000 is charged at 10%. Eligible benefit rates follow the frozen policy. Where a work was listed through a signed source, the Market shares 15% of its commission with that source at no extra cost to the rights holder.
Benefits for selected and awarded works, and their duration, are as published on the Benefits & fees page. Bank charges and each party’s own taxes are borne by the party that incurs them.
Delivery versions and fingerprints are locked before signing. After both parties sign, the buyer pays through Stripe. The locked versions are delivered after the verified payment callback.
When all required items are in, the buyer has 10 days to review and may return items that do not meet the agreed specification. An overdue review requires follow-up and is never accepted automatically, after which payment collection is settled to the rights holder less commission.
After signing, either party may open a dispute in the deal room. Funds are frozen while Market Operations contacts both sides and, on the basis of the memo and the deal record, decides to resume, refund or settle.
The Market’s handling does not limit any other remedy a party has under law.
Screeners are for evaluation by verified buyers only, are available for 14 days after access is opened, and carry the buyer’s organisation, email and date on the picture. They may not be recorded, copied, forwarded or shown publicly.
Delivered files may be used only within the scope of the licence obtained.
Do not upload unlawful or infringing content, impersonate others or fabricate transactions, interfere with the operation of the Market, or scrape or bulk-export catalogue or user information.
Each party to a deal is responsible for its works, its rights and its performance. The Market provides the service as is and, to the extent the law allows, is not liable for loss caused by a work’s content or a party’s breach, save for the Market’s own wilful misconduct or gross negligence.
When these terms change, the new effective date is published here and registered users are notified. Signed deals remain governed by the memo as signed.
These terms are governed by the laws of the Hong Kong Special Administrative Region. Write to service@hkaifm.com.